Roseville business owners want conference center

New poll finds support for facility
By: Sena Christian, Staff Reporter
-A +A

Action Taken

Here’s a look at some other items approved during the Dec. 5 council meeting:

Service agreement for pest control services: Neighborly Pest Management will manage pests in city parks, substations, energy parks and public facilities. The city will enter into a seven-year agreement with an initial five-year period for a total estimated cost of $335,000.

Dry Creek Wastewater Treatment Plant rehab project: An estimated $3.4 million will be spent to rehabilitate the plant’s secondary clarifiers. The total rehab project’s budget is $4.2 million jointly funded by Roseville and other South Placer Wastewater Authority partners. Roseville’s cost is 62 percent, or $2.6 million.

Purchase order renewal for activity guides: The city’s Parks, Recreation and Libraries Department will renew an order with Pride Industries for the printing, mail handling and postage costs of summer activity guides sent to all Roseville households. Estimated annual cost is $125,000.

Parcel 49 agreement amendment: The city will pay an additional $214,344 — raising the total to $488,838 — for roadway and traffic signal improvements at 9000 Washington Boulevard in an agreement with Cinemark USA. A geotechnical investigation found the pavement required more extensive rehab than originally projected.

Street sweeper purchase: Public Works will purchase a street sweeper for $279,290.

Adora Condominium Project completion: The Engineering Division has made a final inspection of the condominium subdivision infrastructure of the complex off Junction Boulevard and found the work completed in accordance with plans and city specifications.

Development Advisory Committee: Going forward, this group will focus on development-related policies of the General Plan. The committee will consist of seven to 13 members, and the service of two members, Marcus LoDuca and Thomas Moe, will be extended.  

~ Sena Christian


Roseville’s effort to attract a full-service hotel and conference center is finding support among both voters and local businesses, according to a recent public opinion survey.

Sixty-one percent of voters called for an interview by a polling firm in November were in favor of the project, along with 75 percent of businesses, primarily because of how the facility to be located near the Westfield Galleria would impact the local economy.

But both groups expressed skepticism about the city covering a portion of the cost for this project as part of a public-private partnership. Curtis Below of Fairbanks, Maslin, Maullin, Metz and Associates presented the findings during the Wednesday, Dec. 5, Roseville City Council meeting.

"These are strong support numbers from my point of view,” Below said.

The council later voted unanimously to reimburse P3 International up to $250,000 to conduct additional work on the proposed project’s conceptual design and preliminary site plan, and identify and evaluate a hotel brand.

All of these factors will impact overall budget. Previous estimates put the total cost of a public-private partnership at $63 million.

“We believe that the project would enhance Roseville’s business environment by providing an amenity that’s in demand but not currently available in our market,” said Roseville Development and Operations Manager Mike Isom.

While interest in this sort of facility dates back to the 1990s, the city revived its efforts by purchasing a parcel of land adjacent to the Galleria on Conference Center Drive for $1.9 million in December 2011.

In April, the city hired a consultant to analyze the project’s financial feasibility and investigate whether Roseville has the market to accommodate a full-service hotel and conference center. The consultant’s results were promising that a public-private partnership could work.

Paul Bollinger, owner of The Fountains, said he’s supportive of the project.

“I think the Fountains will benefit from a conference center — (our) restaurants, retailers. And we have at least 10 to 12 local businesses in our center, so I say it’s good project,” Bollinger said.

Roseville Chamber of Commerce CEO Wendy Gerig said a conference center would provide a much-needed venue for her organization’s special events. The chamber is currently looking for a site for Roseville 2013, since the facility it has been using — the Hewlett Packard campus on Foothills Boulevard — has been sold and will be occupied.

“If we had a conference center, we wouldn’t have to go out shopping for sites,” Gerig said.

Councilman John Allard said he was pleased to discuss this project during his last council meeting. Allard has been termed out of office.

Placer Valley Tourism CEO David Attaway told the Press Tribune that his group’s board hasn’t yet taken a formal position on the hotel and conference center, but in general, they support projects that help develop the area’s hotel industry.

“Developments that drive incremental hotel bookings are a high priority of the group, which is the reason we have been aggressively pursuing a sports tourism complex for a number of years,” Attaway said.