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How Roseville won over Flip Flop Shops

By: Scott Thomas Anderson, The Press Tribune
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Roseville came in first.

That’s the message from Charles Gadalla, owner of the new Flip Flop Shops at the Westfield Galleria at Roseville, who said the city managed to edge-out its Goliath competitor, San Francisco, to be the first franchise location in Northern California.

So far, Gadalla is not regretting that decision.

Flip Flop Shops is a company still in its infancy, with just over four years of selling merchandise that it bills as the “hottest” cooling footwear on the market. The chain’s success has already pushed out of U.S. borders, into Canada and Guam. Founder Todd Giatrelis is a friend of Gadalla.

“That’s how I first heard of this idea to sell flip-flops,” Gadalla remembered. “Every time I talked to him, it seemed like the company was gaining more and more fans.”

Gadalla made the choice to invest in the franchise by bringing the first store to Northern California. Competition to lure Gadalla to a city became intense as the famed Fisherman’s Wharf in San Francisco expressed interest in having Flip Flop Shops, as did the nearby Ghirardelli Square.

“It’s funny, because it came down to being between San Francisco and Roseville,” Gadalla said. “My method to decide was to hit each location and do a count of how many sandals I saw on residents. Roseville came in way ahead of San Francisco. That did it for me.”

Gadalla made the call to open the store on Aug. 3 of this year.

“I think it’s going to be a good fit,” he said. “You guys wear a lot of sandals.”

Bar 101 is up and running in Roseville’s lauded historic district. Described as a full-service bar and restaurant, the Bostonian-looking pub is situated on the corner of Main and Lincoln streets. It had initially planned on opening in mid-July but finalized its opening this week with a large sign posted outside the front doors.

On Aug. 24 and 25, residents can support the American Cancer Society while perusing a large collection of designer purses, jewelry, shoes, clothing, gift items and more. The “A Girl's Best Friends” event will take place in Suite B-5 of the Ross/Hobby Lobby shopping center at 1813 Douglas Blvd. Every purchase supports the American Cancer Society's efforts to save lives.

The Roseville-area Sims Recycling Solutions has broken the Guinness World Record for most recycling on Earth Day. Company executives announced this week that Sims held a series of events in different states April 22, including in California, which tracked the most consumer electronics recycled within 24 hours at multiple venues. With the help of Sacramento and Roseville-area customers, Sims broke the record, recycling more than 80,000 pounds of electronic waste. Steve Skurnac, president of Sims Recycling Solutions, called the development “remarkable.”

The Roseville firm Harris & Bruno International welcomed Jeremy Dixon as an electrical engineer this week. Dixon will support all engineering and software needs of the H&B engineering department. Harris & Bruno International has been manufacturing ancillary components for printing presses for more than 60 years. Dixon said his primary focus would be keeping the company on the leading edge of technology and automation, as well as ensuring its products are outpacing the competition.

Zirconia dental crowns are fast becoming the medical industry’s standard for tooth repair, and the Roseville-based dentist who helped launch zirconia is now joining the American Dental Association’s campaign to get children to brush their teeth twice a day. Dr. John Hansen's dental office in Roseville was a development point for zirconium, a pre-fabricated, non-toxic and biocompatible alternative to metal stainless steel crowns. Hansen will now have an active role in helping ADA promote its major nationwide initiative in August for children brushing their teeth for a minimum of two minutes, and repeating the cycle twice a day. Hansen will be working with 450 other dentists across the United States on the campaign. Hansen’s office is located at 2350 Professional Drive, Suite 200.

David Hedger, senior account executive of Roseville’s Liberty Group LLC, has been named one of the 2012 Sacramento Select Wealth Managers by Sacramento Magazine. Hedger, who lives in Granite Bay, called the recognition gratifying and an honor.

Zocalo’s Fountains at Roseville site is gearing up for its official opening Monday, Aug. 20. Its signature dishes include carnitas, enchiladas, grilled skirt steak and a full bar, featuring a variety of specialty margaritas. The 4,500 square foot eatery will seat approximately 120 inside, 60 on the patio and a front enclosed waiting space will also double as a lounge.

Got biz buzz? Pass it on to scotta@goldcountrymedia.com.