Steve Wallen Swim School comes to Roseville

By: Brody Fernandez Of Gold Country Media
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There will be a new place to swim in Roseville by Aug. 20, pending construction delays.
It will be the second location for the Steve Wallen Swim School at 10608 Industrial Ave, Suite 150, in Roseville.

“We have always dreamed of opening another facility but we never wanted to stretch ourselves too thin,” said swim school co-owner Kaleb Wallen. “We knew if we did, we would open a school in Placer County as it has great demographics with lots of families and kids for our industry.” Wallen’s father, Steve Wallen, is co-owner.

The Roseville location will be 1,500 square feet larger than the El Dorado Hills location.
“We made the decision to bring on a partner at the Roseville location, our employee of over 10 years, Mel Amatulli, and her husband, Dennis,” Wallen said. “Mel has worked with us since we opened our doors in El Dorado Hills. When we were playing with the idea of bringing on a partner, we knew if Mel was in, we were in. She shares our passion for teaching kids to swim and understands the business better than anyone. She will be a great asset to our team and we could not be more thrilled to have her on board.”
The Wallen family has been in the swimming class business for at least two decades.

“We originally taught swim lessons out of our backyard pool in Folsom for over 20 years,” Wallen said. “Our current location is in El Dorado Hills where we have been located for over 10 years and employ up to 25 people.”
It’s vital that children learn how to swim at a young age, according to Wallen.

“Look, drowning is the number one cause of death in children 1 to 4 and parents and pediatricians need to put more emphasis on water safety,” Wallen said. “Teaching swim lessons is very rewarding in that the skills we are teaching our students are skills they will most likely be able to carry with them the rest of their life.”  
Prices range from drop-in group swim lessons for children at $25 to private swim lessons on a four-week schedule for $360. From competitive swim lessons to swim lessons for individuals with special needs, Steve Wallen Swim School offers an array of services described at

“By providing a state-of-the-art indoor facility, we are able to teach swim lessons year-round so students can not only swim during the spring and summer but also can swim during the fall and winter in our indoor heated pool when it is rainy and cold outside,” Wallen said. “Many people think of swim lessons as a summer activity and then take the rest of the year off. We recommend our students schedule classes year-round one day per week in order to retain skills and make swimming a fun year-round activity.”